Buzzfeed Won't Take Trump For President Ads, Cancels Deal With Republican National Committee

File under moral and smart.

Politico is reporting Buzzfeed pulled out of a $1.3-million advertising deal with the Republican National Committee over objections to Donald Trump’s rhetoric.

Buzzfeed’s leaked document says the company could not countenance “having employees make ads, or working at the company and having our site promoting things, that limit our freedom and make it harder for them to live their lives.”

Specifically cited is Trump’s anti-Muslim including his proposed ban on Muslim immigration and travel.

The publishers decision will not impact editorial coverage of the campaign.

It’s worth noting, and the purpose of my blogging, that Buzzfeed will benefit from earned positive media worth much more than $1.3-million from this decision.